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What is Index Bloat? | Whiteboard Friday | Tom Capper | 4K

Moz 10 min Published Feb 2025

About this video

Index bloat is what happens when pages sit in the index and bring no visitors. Tom Capper separates it from crawl budget, explains how to check your site and suggests cleanup steps.

Good to know: Suits medium to large websites

Why watch it

Ten minutes from Tom Capper at Moz on index bloat, meaning URLs that use up your index quota without bringing traffic. It separates this from crawl budget and suggests fixes.

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