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How to Find and Fix Content Decay with Systems and Processes: Nate Turner (Ten Speed)
This video is about 4 years old. Search advice changes quickly, so check this against current guidance.
About this video
Pages that once brought in traffic can lose it, which is content decay. Nate Turner of Ten Speed names the causes, from age to rival pages on the same site, and how to fix them.
Good to know: Includes a free forecasting tool from Ten Speed
Why watch it
Nate Turner of Ten Speed on why content decays, from age to internal competition to shifts in search intent, and how to fix it. Includes a free forecasting tool.
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